Media specialist, educator, and writer Mary Hogarth, MD of The Magazine Expert Ltd, has more than 25 years of industry experience. Mary holds a fractional post as a Senior Lecturer at Bournemouth University (UK) and is an HEA Senior Fellow.
Her consultancy specialises in new launches, audience intelligence, editorial development, and business strategies. In addition to serving as a panel judge for the Publisher Podcast Awards (UK) since 2019, Mary has written three books, including Business Strategies for Magazine Publishing (Routledge, 2018). Her research interests focus on magazine publishing, and she has presented her work at international conferences, including the Future of Magazines. As a doctoral candidate, Mary is investigating the servitisation of creative writing magazines.
She is currently affiliated with MECCSA, a postgraduate network, and a member of the Society of Authors, the AJE (Association of Journalists in Education) UK and the International Magazine Centre.
Research interests
- The business of magazine publishing
- Revenue streams
- Audience engagement
- Circulation and membership
- New title launches
